Want to be seen and heard across the web? Then take advantage of Boost Metrics’ search marketing services and get ranking now.
Search Engine Optimization
Search engine optimization is a robust discipline that has transformed digital marketing by providing targeted solutions to both marketers and consumers. For website owners, being listed on the first page of search engine results has a tremendous impact on the amount of traffic as well as profitability of your business.
Being a wide discipline, search engine optimization is split into various sub-divisions which are also our service lines. Our experts offer the following search engine optimization services to our esteemed customers.
- Local Search
- On-Page SEO
- Off-Page SEO
- SEO Audit
- Keyword/ Market Research
In this service, we take full cognizant of all the measures which directly your website’s search engine positioning. Among the areas we analyse and rectify in on-page SEO are title tags, meta tags, URL structures and website content. Our team of trained professionals will help you actualize solutions that will make your website indexable.
This service complements the on-page SEO by factoring in all the measures outside the confines of your website in a bid to boost its positioning in search engine results pages. The main focus in off-page SEO is to build credible and high quality backlinks.
The visibility of your business within its local geographical zone is very important. This is because a majority of customers search for products and services locally. Elevating the ranking of your website locally will thus guarantee you of a constant and robust stream of local visitors who can be easily converted down the sales funnel.
The local ranking factors our SEO experts target includes customer reviews, name, address and phone number (NAP) and My Business signals. We shall help you claim your Google My Business page from set up to the addition of all other details such as unique descriptions with links, uploading of photos, adding of phone numbers as well as operating hours where relevant.
The name, address and phone number (NAP) ranking factor requires consistency across your website as well as other third party websites where your details are mentioned through local citations. We use Schema.org markup on your NAP so as to give search engines every bit of detail they require to correctly display your company information.
Our local SEO experts will also help you in acquiring local reviews which include Google reviews and reviews from other local directories including Yelp. This will have a positive impact on your local search rankings.
In order to serve your audience and attract traffic from all the relevant sources, we spread your net by linking your website to your social media platforms. This hub and spoke approach will ensure your presence is felt within your locality. Whether your audience is using desktops or mobile devices for their search, you will not be disadvantaged because we optimize for all mobile devices as well as the desktop. This will certainly put you ahead of your competitors.
Manual SEO Audits
Engaging our company will give you the benefit of working with the top rated experts in the SEO industry. Through a comprehensive manual SEO audit, our professionals will explain to you why your business is struggling with rankings. Our SEO audits focus on the effectiveness of your website architecture and any effected changes, your traffic volume and reasons for drop-offs and competitors performance especially where they outrank you. All our audits are customized for your company.
Keyword research is a critical and valuable activity in search engine optimization as well as search marketing. When you rank for the right keywords, chances of you making it are very high. We have experts and topnotch tools that enable us to research your market’s keyword demand so as to get the right phrases and terms to target in your SEO strategy. Our efforts are directed at bringing the right kind of visitors to your website.
Using our experience and unmatched skills in keyword research and market intelligence, we can predict shifts in customer demand, appropriately respond to changing market conditions as well as produce the content that web searchers are looking for. Once you understand the motivations of your prospects, it will become much easier to convert them into customers.
Comprehensive Company Analysis
Once we establish that we can work with you, we undertake an analysis of your company as well as the industry that you operate in. this will help us understand your position in the market vis-à-vis your competitors. We do this through an audit that identifies potential obstacles, opportunities as well as threats from upcoming industry players. This helps us in designing a comprehensive digital marketing strategy that will support your business vision and objectives.
We employ industry-tested tools, techniques and other resources to give you a clear picture of your business, customers as well as competitors.
- Real time analytics
- In-page analytics
- Market analysis
- Content auditing
- Competitor auditing
- Influencer analysis
- Persona creation
The creation of personas is an effective way to understand the needs of your users while giving priority to the features and functionality of your personalized strategy of success.
Features of our analytic programs
- Custom filters
- Automated tasks
- Event tracking
- Funnel visualization
- Assisted conversions
- Visitor flow
- Reverse goal paths
In order to benefit from these and other customized services, get in touch with us via email or phone and our customer support team will cordially reach out to you. Come let’s begin your journey into SEO superstardom.
A dynamic team of digital nomads, we at Boost Metrics possess extensive knowledge and experience in the field of online marketing. With an unparalleled level of expertise in areas such as Social Media Marketing, Online Branding, Content Writing, Graphics Designing, Web & App Designing and Development and Online Marketing Consultancy, Boost Metrics is the brainchild of Joey Perera, a driven and talented online marketing specialist.