The fact that Google and other major search engines value high quality content is no secret. Every SEO practitioner will tell you that if you want your site to get top ranking, attract massive organic traffic, and maintain that status for a while, then you must have the right content in your pages. But what you are hardly told, is this; how does Google determine what is high quality, or …Read More
Ever since Boost Metrics was founded, we have always strived to work with both large and small businesses, helping them gain a robust, unrivaled online presence. We have helped numerous businesses gain a foothold on this new online frontier, where the battle for profits and customers is now being fought. One thing that we have observed over the years is the fear, and hesitation that most individuals and businesses have …Read More
After reading the title, I’m sure you must be confused. Heck the title sounds conflicting. How can you think locally to go Globally? Well, actually companies have been doing this in one form or another for quite some time.
A prime example of this is HSBC (Hong Kong Shanghai Bank), who in an early bank advertisement, positioned themselves as the “world’s local bank”, valuing local customs and business practices to give …Read More
When it comes to generating content for your PBN, it is very important that you get the best writers for the job. Remember, there are thousands of blog posts out there, competing on the same niche or field with you. More often than not, most PBN owners rely on various websites/tools. But hand written articles are always more preferable to articles done on writing websites, anytime, any day. There is …Read More
Having the right content strategy and digital marketing plan can tremendously power up your website. Great content is never about big words, lengthy sentences, or long and boring paragraphs. Rather, it is always about being informative and simple! Remember the old Shakespeare saying, that “Simplicity is the ultimate sophistication?” Well, if you are going to build a solid readership base for your content, and convert that into a sales lead, …Read More
In today’s world, businesses have a tall task ensuring that they don’t just have an online presence, but that they rank highly on the major search engines. Regardless of whether the business is small or a big one, it is very important that it ranks highly within a certain market segment. Local SEO landing pages are commonly used to help businesses increase their rankings within a given area or locality. …Read More
Should one really begin SEO before they’ve designed their website, or should it be the other way? Depending on whom you ask, this question has become like the age old riddle of who’s older between the chicken, and the egg! Yet, experts are increasingly opting to commence SEO long before they have designed websites. Rather than designing site and then think of how to optimize it, it would be more …Read More
Just a few years ago, keyword anchor texts were the holy grail of SEO practices; every SEO expert or practitioner will remember how search engines couldn’t resist anchored texts. Usually, a link with the anchor text “best dental services” would easily get top ranking in the category of the best dental clinics around. But before long, major search engines like Google started displaying signs of displeasure with this newly found …Read More
The digital landscape keeps on shifting and the pace can be overwhelming particularly for beginner marketers. The new software, hardware and user demands are reshaping this industry hence the need to stay up to date as far as the latest digital trends are concerned. If you want to stay ahead of the curve, your focus should be on identifying the next big movement in the digital marketing arena because that …Read More
If you are a regular WordPress user, chances are you have come across WordPress SEO by Yoast. This plugin has over 1 million active installs and more than 2.4 million downloads. Apparently, it is one of the most popular SEO plugin for WordPress. The question therefore is – what makes this plugin so popular and is it worth the hype?
Overview of WordPress SEO by Yoast
The power that search engines wield …Read More